Columbo - Quality control for web tracking and online marketing
Is your Web Analytics data correct?
Columbo will find out for you
Try Columbo now and detect tracking errors through 100 free scans.
What does a Test mean?
Tests are the basic elements in Columbo. Tests let you specify how correct tracking should look like — from simple page views to ecommerce information and user-defined parameter
What are Tests used for?
Tests are applied for Scenarios as well as for Audits. In Scenarios you are able to test the tracking within processes. In Audits the Tests help to check large amounts of websites for the presence and syntax of parameters